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Ep 18 – Telling Your 340B Story: Defining and Communicating Value Clearly

Ep 18 – Telling Your 340B Story: Defining and Communicating Value Clearly

In today’s 340B environment, how you communicate your program matters just as much as how you manage it. Organizations are increasingly expected to demonstrate not only compliance, but also the broader value their programs bring to patients and communities.

In this episode, Katy Lees explores how to build and communicate a clear, credible 340B narrative across internal teams, lawmakers, and external stakeholders. She breaks down the importance of program stewardship, aligning internal voices, and translating social return on investment into language that resonates beyond pharmacy. This discussion is especially relevant for health system leaders, compliance professionals, and pharmacy teams working to strengthen oversight and organizational alignment.

As Principal 340B Compliance Advisor at Virtue 340B, Katy brings a structured, practical perspective, helping organizations move from fragmented messaging to confident, consistent communication grounded in operational reality.

Visit Virtue 340B’s episode landing page to watch this episode and explore additional viewing and listening options. Watch Now >

Virtue 340B

Virtue 340B News & Announcements

Virtue 340B® provides independent 340B risk oversight for hospitals and health systems operating in an increasingly complex and scrutinized program environment. Rather than managing programs or selling technology, Virtue delivers objective, independent analysis that helps leadership understand where hidden exposure may exist, what that exposure could mean operationally or financially, and whether current oversight would stand up under external scrutiny. Our work translates complex 340B operational realities into clear, defensible insights that executives can act on with confidence.
Through independent audits, mock HRSA audit simulations, and continuous compliance monitoring, Virtue 340B® helps organizations detect operational drift early, strengthen oversight structures, and maintain durable, audit-ready programs. By focusing on prevention, visibility, and governance, not just technical compliance, Virtue 340B equips leadership teams with the clarity they need to protect their organizations and confidently defend how their 340B programs are being managed.

RXinsider Staff

Posted by: RXinsider Staff

RXinsider is a multimedia publishing and technology company offering print publications, digital platforms, events, and content creation services to the B2B pharmacy market.

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