The Cardinal Health™ Counter Talk™ Podcast with Pharmacy Podcast Network is for independent pharmacists to learn about the state of the industry, innovative services and solutions, and the future of pharmacy. Subscribe to our monthly podcast for conversations with pharmacists, Cardinal Health leaders and industry experts sharing best practices, discussing industry trends and showcasing Cardinal Health™ Products and Services.
You can subscribe to the Cardinal Health™ Counter Talk™ Podcast on Spotify, Apple Podcasts and wherever you listen to your favorite podcasts.
Learn about the host.
Jason Callori is a senior advisor, Marketing Operations, and host of the Cardinal Health™ Counter Talk™ Podcast. Jason has worked at Cardinal Health since 2014 and has used his passion to connect with pharmacists for the annual Cardinal Health Retail Business Conference. He started his career back in 1999 with Kinray Inc., a pharmaceutical wholesaler in the state of New York. He was hired to create the company’s first website which blossomed into a 22-year career in marketing to independent pharmacists. While working at Kinray, he learned about challenges the pharmacists, the patients, and how important independent pharmacies are to healthcare. Jason’s passion for the independent pharmacy filters into everything he does.
Episode 32 – The Front-End Pharmacy: Optimizing Your Retail Space For Success
Pharmacy Listen Now: Apple Podcasts | Spotify
Episode 32 – The Front-End Pharmacy: Optimizing Your Retail Space For Success– Join Jason Callori and special guest Kim Stokell, Director of Consumer Health Marketing at Cardinal Health, as they dive deep into front-end optimization. This episode explores the importance of a well-designed and merchandised front-end space, how to identify your customer base and their health priorities, and the role of private label products in driving sales.
Learn about the latest trends in customer buying habits, the importance of community engagement, and how to achieve front-end success.
About the Guests
Kimberly Stokell – Director of Consumer Health
