Mobile apps are not just for large corporations anymore. They’re accessible for small and mid-sized businesses, too. In fact, an app can play a big part in your pharmacy’s growth. Not only can an app help you build stronger relationships with customers, but it can benefit your store’s bottom line as well. That’s why it’s becoming increasingly important for community pharmacies to adapt to meet their customers where they are – online, and on their phones. Here are three ways a mobile app helps your pharmacy grow:
1. Building Customer Engagement and Loyalty
Satisfied customers often result in repeat business. That’s why building a strong, loyal customer base is vital to the long-term success of your store. One of the best ways to retain customers is by keeping them engaged with your pharmacy. A mobile app is one of the easiest ways to do just that. Not only does an app allow your customers to interact with your pharmacy in a way that fits seamlessly into their schedule, but messages sent through an app typically have a higher open rate than emails. Plus, BestRx pharmacies don’t have to worry about developing and maintaining their own app. They can use our patient portal and mobile app, Your Local Pharmacy*, which integrates directly with their pharmacy software. This way patients can use Your Local Pharmacy to:
• Manage their prescriptions and request refills.
• View the status of their request(s).
• Message your pharmacy with questions**.
Plus, you can use the app to send store updates**, including changes with your hours and electronic review requests as well. That way you can provide a positive experience for existing patients and attract new customers to your pharmacy in the process. Read more >