Pharmacy Market BUZZ

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Spectacular Merchandising is Easy with Franklin Eyewear

Patients come to your pharmacy to pick up their prescriptions, but they also come to shop for essentials. Over-the-counter reading glasses have become more popular, making eyewear a profitable option for well-stocked pharmacies. If you don’t offer readers already, you should consider making space for today’s sophisticated off-the-shelf spectacles.

Franklin Eyewear offers quality reading glasses in strengths from 1.25 to 4.00. The spectacles come in a variety of colorful styles at a price point that lets you compete with chain stores. To make carrying these items even easier, Franklin provides a boutique reader floor display that holds 72 pairs and comes with 72 refills. An integrated storage base makes it easy to keep the display stocked to encourage more sales. The display is 14-inches square and 66-inches high, making it a great merchandising option for a prime spot in your store.


About Franklin Eyewear
Al Underwood grew up checking out the sunglasses at Brent's Drugs, the neighborhood pharmacy. Years later, while in college, the desire to be self-employed evolved into Franklin Eyewear. Seeing the market change as the baby boomers came of age for reading glasses, he added readers to the sunglass program he had already developed. Dealing with independent businesses and keeping them competitive with the major chains has made Franklin Eyewear a well-known brand in independent pharmacies and bookstores nationwide.

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